Kevin Duffy from Bluemoose books – guest speaker at UCLan

Kevin Duffy of Bluemoose Books came to speak to us. Bluemoose Books is an independent publisher based in Hebden Bridge, West Yorkshire. Kevin Duffy comes from a sales and marketing background. Bluemoose books publishes 5-8 books a year. Kevin Duffy said that big publishers are getting risk averse, that they tend to try and replicate successes,…

Academic publishing, a few facts

Academic publishers sell monographs and textbooks. They usually sell monographs for £75  with print run of 2-300, but this may no longer be a viable financial model. Reasons to continue printing monographs might be: cheaper printing costs with print-on-demand (POD), going digital , selling chapter by chapter online, etc. They have to sell monographs in hardback to…